The Cost of Christmas
By
the MSN Money staff
If Christmas feels a bit more expensive this
year, you can blame it on the pear tree -- as well as the lords a-leaping, the
ladies dancing and the drummers drumming.
The annual PNC Wealth Management Christmas
Price Index (a tongue-in-cheek economic indicator based on the cost of the
items in the song The 12 Days of
Christmas) rose 3.1% this year, with the sharpest increase coming from a
44% jump in pear tree prices.
“Robust commercial construction is sparking
landscapers’ demand for ornamental trees, such as the species of pear used
in the survey,” said Jeff Kleintop, chief investment
strategist for PNC Wealth
Management,
which creates the annual survey.
But it was low unemployment -- and,
consequently, higher labor costs -- that really put the bite in the holidays
this year.
“The Christmas Price Index reflects trends
in the broader economy,” said Kleintop. “After years
of stagnation, wages for skilled workers, including the song’s dancers and
musicians, have increased as the labor market has tightened. Also, a decline in
the housing market has dampened demand for luxury goods, such as gold rings.”
According to the 22nd annual survey, the
cost of gifts listed in The 12 Days of
Christmas is $18,920 for 2006, compared with $18,349 for 2005.
Gift prices mirrored the U.S. government’s
Consumer Price Index -- a widely used measure of inflation calculated by the
Bureau of Labor Statistics.
Labor Costs for Dancers, Drummers
The largest dollar increase this year came
from rising labor costs, which exceeded the rate of inflation for the first
time in years.
According to Philadanco,
the Philadelphia Dance Company, the cost of nine ladies dancing was $4,759, four
percent more than in 2005. The women’s wage increase outstripped those of their
performing peers: The cost of lords-a-leaping rose three percent, while the
musicians -- the drummers drumming and the pipers piping -- earned 3.4% more
than in 2005.
Maids a-milking, who
are paid the minimum wage, were the only service providers not to see an increase
this year. The federal minimum wage has been set at $5.15 per hour since 1997.
Inflation since 1996 has steadily eroded the purchasing power of the hourly
minimum, which would be worth $4.04 in 1996 dollars.
For the Birds: Flat Prices
The price of the partridge (as well as that
of turtle doves, French hens, geese and swans) was flat this year, according to
The Cincinnati Zoo and Botanical Gardens, as the cost of fuel to ship the birds
leveled off. The avian exception was calling birds, which were purchased at a
national pet store chain and increased 20%.
Gold rings also stayed constant this year
despite a cost increase in the raw material -- gold -- because of softening
demand for luxury goods.
“A slowing residential real estate market is
making people feel less wealthy this year,” said Kleintop.
“Investors have been buying gold as an inflation hedge and prices per ounce
remain much higher than last year,” he added. “This may put pressure on profit
margins at retail jewelers, who have not been able to pass along the increased
cost to consumers.”
As part of its annual tradition, PNC Wealth
Management also tabulates the “True Cost of Christmas,” which is the total cost
of items gifted by a True Love who repeats all of the song’s verses. This
holiday season, very generous True Loves will pay more than ever before --
$75,122 -- for all 364 items, up from $72,608 in 2005. This 3.5% increase is
substantially less than last year’s 9.5% increase. Kleintop
observed that Christmas Price Index inflation may reflect trends that led the
Federal Reserve to pause interest rate hikes this year.
Publisher’s
Note
I thought this piece was rather amusing. I
don’t know about you, but I personally don’t know anyone who could afford
all the gifts mentioned in the 12 Days of Christmas. I do however know of a gift that was given to all mankind on Christmas
that was, and still is, the most precious and wonderful gift ever given. That
gift was Jesus. Just think. God gave us His one and only Son, Jesus, so that
we may have true joy and life everlasting and, the only thing we have to do
is to accept Him as our personal savior and follow and obey Him. What an incredibly
wonderful gift. If you haven’t accepted
Jesus as your Lord and Savior, I pray that the Holy Spirit will prompt you
to do so. You will not be disappointed. You have His word on it!